ST. JOHN’S, Antigua – Cricket West Indies (CWI) is proud to announce its newest partnership with Courts, the Caribbean’s most trusted home furnishing and appliance retailer— a strategic alliance that unites two iconic symbols of Caribbean identity. Courts is retail brand of the Unicomer Group.
The partnership deal was recently signed in Trinidad by (sitting Left to Right) CWI's Chief Commercial Officer, Rupert Hunter; and VP & Managing Director for Courts Caribbean, Felix Siman; who was accompanied by Regional Marketing Director, Feisal Muradali. Witnessing the signing were West Indies Players (standing Left to Right) Shunelle Shaw, Joshua Da Silva, and Djenaba Joseph.
With a legacy spanning over 60 years, Courts has been a staple in Caribbean homes, synonymous with comfort, value, and trust. Now, by aligning with Cricket West Indies, the brand is investing even deeper into the cultural fabric of the region.
Cricket West Indies CEO, Chris Dehring, expressed his enthusiasm for the partnership, which commences just prior to the start of the highly anticipated "Full Ah Energy" Home Series.
Through this collaboration, Courts will support grassroots cricket development, fan engagement initiatives, and key regional tournaments — helping to fuel the dreams of young cricketers while giving fans more opportunities to connect with the game they love.
said Felix Siman, Caribbean Vice President, UNICOMER GROUP.
This partnership reflects Courts’ continued commitment to uplifting Caribbean communities by supporting initiatives that resonate deeply with their values and lifestyle. Cricket, with its unmatched ability to bring families and nations together, mirrors Courts’ own role in the lives of generations of Caribbean people.
Together, Courts and Cricket West Indies will celebrate what it means to be Caribbean — bold, resilient, passionate, united, and "Full Ah Energy".
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