How the WBBL and WPL franchises are shaping women's cricket – ABC News

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Jemimah Rodrigues is one of India's star players, she says as the WPL grows, so will the standard of women's cricket in India. (Getty Images: Albert Perez)
The rise of women's cricket has been nothing short of extraordinary, and much of the credit goes to the franchise leagues that have redefined the sport.
The Women's Big Bash League (WBBL) and the Women's Premier League (WPL) are more than just cricket tournaments — they are game changers, creating a transformative shift in women's cricket globally.
These leagues showcase thrilling matches, record-breaking performances and unprecedented fan engagement, proving that women's cricket is no longer just a sideline; it's a front-row spectacle.
Launched in 2015, the WBBL marked a groundbreaking moment in the professionalising of women's cricket.
2015 brought about the inaugural WBBL, which lifted domestic cricketers to international acclaim and inspired a new generation of female talent. (CA/Cricket Australia via Getty Images: Mark Kolbe)
It established a dynamic platform for players to showcase their skills and brought about unwavering investments in broadcasting, marketing, and grassroots initiatives.
From the early brilliance of legends like Meg Lanning and Ellyse Perry to the contributions of global icons such as Sophie Devine and Smriti Mandhana, the WBBL has served as a bridge, propelling cricketers from domestic cricket to international acclaim while inspiring a new generation of talent across the globe.
Fast forward to 2023, and India took a monumental leap into franchise cricket with the launch of the WPL. Riding on the unparalleled popularity of the Indian Premier League (IPL), the WPL made a resounding debut, igniting unprecedented enthusiasm.
The inaugural auction saw icons like Mandhana, Harmanpreet Kaur, and Ashleigh Gardner secure record-breaking contracts, heralding a transformative era for women's cricket.
In 2023 the Women's Premier League jumped on the popularity of the Indian Premier League, and was seen as a success. (Getty Images: Pankaj Nangia)
The WPL's global allure lies in its diverse mix of talent, with international stars competing alongside India's domestic prodigies.
Beyond the action on the pitch, the league has redefined the landscape of women's cricket, amplifying visibility and offering players substantial financial rewards.
By doing so, it has cemented the sport as a viable, full-time career path and set the stage for an exciting future.
Indian cricketer Jemimah Rodrigues, who plays for Brisbane Heat in the WBBL and Delhi Capitals in the WPL, shares her experiences and insights into how these leagues are shaping the sport.
"Everyone loves playing in the WBBL because the standard is really high," Rodrigues said.
"We've seen how it's helped Australian players. Similarly, the WPL, even after just two seasons, it has significantly improved domestic cricket in India. Imagine what it will achieve in 10 years."
The financial stability brought by these leagues, she believes, is a key factor in their success.
"Now, women cricketers can focus solely on their game without juggling second jobs. For me personally, I feel blessed to play cricket full-time and call it my profession," she said.
The cultural diversity within these leagues also stands out for Rodrigues.
"Playing alongside international players is incredible.
"We come from different backgrounds and countries, but when we come together, we become a family. Cricket does that — it brings us together and teaches us that while we are different, we are one."
Rodrigues also highlights the impact on domestic talent, noting the gap in experience between Australian and Indian players due to the WBBL's longer history.
"The domestic players in Australia are more seasoned, but the WPL is already bridging that gap. As it grows, so will the standard of Indian cricket."
For the 24-year-old, these leagues symbolise unity and growth.
"Cricket not only teaches us about the game but also about life. It's amazing how much we learn from each other."
These leagues go beyond competition for Yastika Bhatia, offering opportunities for holistic growth. She represents Melbourne Stars in the WBBL and Mumbai Indians in the WPL.
"Playing in leagues like the WBBL and WPL is invaluable. It helps us learn from world-class players like Meg Lanning and Sophie Devine while fostering independence and confidence," Bhatia said.
She emphasises that such exposure enhances their readiness to face international teams, thanks to the skills and friendships formed off the field.
The financial stability offered by these leagues is also transformative.
"The increased salaries and prize money ensure cricketers can focus entirely on the sport. This shift encourages parents to support their daughters' cricketing aspirations," Bhatia adds.
Cultural exchange is another key aspect.
"In the WPL, we introduce overseas players to Indian delicacies like pani puri (spicy water balls), while they share their favourites like Vegemite. These moments build camaraderie and mutual respect," she says, recalling her amusing Marmite versus bhel puri (spicy puffed rice) exchange with Issy Wong.
For Bhatia, the impact of these leagues transcends cricket.
"They've made women's cricket a global spectacle, nurturing talent and inspiring the next generation. The sport is on an unstoppable rise," she said.
For Richa Ghosh, these leagues represent more than just competition; they are pathways for growth, unity, and the global elevation of women's cricket.
The 21-year-old says young players gain invaluable experience in the WBBL and WPL, playing alongside some of the world's best.
"These leagues have significantly contributed to the growth of women's cricket, not only in India but globally," Ghosh said.
"They elevate the level of competition, improve player development, and boost the sport's overall popularity."
The WBBL and WPL have already set the foundation for a brighter future in women's cricket. As they continue to grow, their potential to further shape the sport is immense.
These leagues can inspire innovations in training, provide financial stability for players, and serve as a platform for social change by advocating gender equality in sports.
With every season, the world edges closer to a day when women's cricket enjoys the same stature and admiration as men's cricket — a vision that seems increasingly within reach, thanks to the transformative power of franchise leagues.
Prajakta Bhawsar is an avid writer and sports management professional who believes sport mirrors life's journey. She is driven by a love for storytelling and a passion for promoting sport.
Prajakta is part of ABC International Development's Women in News and Sport Initiative, funded by the Australian Department of Foreign Affairs and Trade through the Team Up program.
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